Our Revolting Cultural Balloon Ride
I never realized how incomplete my mornings were until I watched 6-year-old Falcon Heene projectile vomiting on the “Today” show.
In a moment sure to loom large in his childhood reverie, the most famous attic dweller since Anne Frank upchucked in response to co-host Meredith Vieira’s probing interrogation.
Falcon (and my brother’s name is owl) Heene is the famous “balloon boy” whose imagined runaway balloon flight transfixed a nation only just recovering from the breakup of Jon and Kate. While authorities called out the cavalry and media fanned out all over the Rockies, Falcon nested in the attic, fearing his father’s wrath or auditioning for another reality show. His father, Richard Henne, a reality show reject whose backyard enthusiasms include low-cost aircraft assembly, insisted the frantic hunt was not a hoax.
This is a man with a storm-mobile in his garage who, when not hurtling himself and family into the eye of tornadoes, is searching the ozone for E.T’s brother.
The “balloon boy” story was the lead story on all three networks. It was on the front page of The New York Times, The Washington Post, this newspaper and USA Today.
It was, like Octomom, one of those queer news belches we are at pains to ignore, and are complicit in perpetuating. Falcon will no more vanish into deserved obscurity than Jon and Kate or Richard Hatch or Susan Boyle or Anna Nicole Smith. Never mind that the child may have a bird brain for a father and a nut hatch for a mother, we all want to be in our living room to watch the kid go completely batty.
The New York Times listed no fewer than seven reporters on its errant balloon story. The Washington Post’s media critic Howard Kurtz insisted that the “floating silver portabello mushroom” story was impossible to ignore.
And maybe it was ‑ for the cable networks that have air time to chew up or the hapless Associated Press, obliged to cover any incident regardless of its absurdity. The issue is not that the media covered the story, but that it treated a two-hour mishap with the same rigorous inquiry it devotes to suicide bombers or health-care legislation. That lack of discrimination plays right into the hands of publicity hounds like Heene, who cannot seem to breathe outside of a camera lens. In addition to his storm-chasing exploits, Heene was in the cast “Wife Swap,” which sounds like a John Updike novel but was actually an ABC reality program.
In an out-of-the-mouths-of-babes moment, broadcast on CNN, Heene asked Falcon why the boy didn’t respond to repeated calls of his name. Falcon said, “You guys said … that, um, we did this for the show.”
All sorts of indecencies are done “for the show” these days, which is why we now have top chefs trying to impale one another on the rotisserie and “real housewives” who think a cat fight was what they did in the Roman coliseum. The more outrageous, indecorous and vulgar the outburst, the more air time, ink and Google-hits it engenders.
Where we once looked to television and the media to tell us what family life should look like, we now look to TV to gauge how much we can get away with.
Just how much the public demands this voyeurism and how much of it is foisted upon them is anyone’s guess. Certainly, networks would not continue to ladle these things out like baked ziti if viewers were running from their living rooms in disgust. For many Americans, stressed by financial and familial woes, reality shows are guilty pleasures akin to beach books or fat-free yogurt. For still other Americans, balloon boys, Jon and Kate and Susan Boyle are peculiar obsessions only a cloistered monk could avoid. I have never watched “Jon and Kate Plus 8” but feel I know this dysfunctional family intimately by virtue of the attention the show receives from other media.
Nowhere in this orgy of prurience does anyone seem to care about the emotional health of the individuals – many of them children – involved in this debacle. When Falcon Heene lost his cookies live in front of an audience of 6 million it was a tipping point moment. That was the time for TV viewers to look at themselves and consider the cultural wreckage they had wrought. When a little boy vomits under the glare of the klieg lights it’s time for those paying the electric bill to pull the plug.
contact: Tracey@traceyosh.com
Tags: Balloon boy, Falcon Heene, Jon and Marie Kate, Meredith Vieira, REality TV, Richard Heene